The Big Fat Marketing Blog

You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

Archive for January 31st, 2009

How the Call Center Killed My Cablevision Relationship

Sadly, the economy has forced me to drop something I have been extremely loyal to over the past eight years in this house: Cablevision, or more important, News12 Connecticut (Cablevision’s local news station).


Switching to AT&T’s U-Verse triple-play service this week was bittersweet (Hey, I now have the NFL Network and Cartoon Network West, so I can wake up to Aqua Teen Hunger Force). But the horrible call center experience I just had as I said good-bye to Cablevision took that edge off a bit.


Moral of the story: Your loyalty to a brand can switch in the blink of an eye when you get an extremely poor call center experience. And I hope my call was being monitored… and I probably need some anger management. more

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You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

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