The Big Fat Marketing Blog

You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

Archive for April 11th, 2009

The Day The Ad Became The News…

The Los Angeles Times has just run an ad, on its front page and the concept seems to have many folks talking.


The one-column Ad ran Thursday, 4/9/09 and it featured the NBC cop show “Southland.”


What’s your take on the ad and its placement?

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You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

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