The Big Fat Marketing Blog

Hello faithful, Big Fat readers…..OOOOOO - Snap! I had to say that joke at least once! It is the Big Fat Marketing Blog you know.;)! It’s certainly the lowest hanging fruit joke that I’ve been holding in my back pocket. Sooooooo, I’ve spent the last week on a myriad of flights which ultimately landed my tired self in Singapore. Right now I’m sitting in Seoul during my eleven hour lay-over as I head back home. You’re Probably asking yourself how is this quick rant going to be anything close to optimistic about anything except a rant about how tired I am?:) Well…..it’s quite the opposite in fact!

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On Friday, 5/15/09 at 7pm cst a brand new search engine will be launched, Wolfram/Alpha.

Wolfram Alpha is the latest project by Wolfram Research. They are the software company behind Mathematica, a popular computational program designed by scientists, mathematicians and engineers.

Instead of retrieving ready-made Web pages that match a user’s query, Wolfram Alpha calculates answers on the fly based on a relevant set of data presumably located somewhere in the cloud.

Another competitor is duck duck go.

Let’s see what happens in the next few months. Google is already on the defensive.

Hemisphere Marketing president Gina Valentino was on MCM Radio earlier this week to talk about what she learned (and taught) at ACCM.

Valentino had a busy week at ACCM, with the Medical Center and the Catalog Critiques and speaking in sessions and all sort of good stuff like that. And the vibe she got from the show: Merchants are eager to get back on track. Industry gloom and doom was hardly on the mind of attendees. more