You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.
Direct marketing consultant and Big Fat Marketing Blog contributor Grant Johnson was interviewed by BBC World Service’s “World Have Your Say” radio show on Monday about his thoughts on the Susan Boyle phenomenon.
To hear the podcast, go to iTunes or click here.
To read Grant’s blog post about Boyle, click here.
To read what Grant says marketers can learn from the phenomenon, click here.
Direct marketing consultant and Big Fat Marketing Blog contributor Grant Johnson was interviewed by BBC World Service’s “World Have Your Say” radio show on Monday about his thoughts on the Susan Boyle phenomenon.
To hear the podcast, go to iTunes or click here.
To read Grant’s blog post about Boyle, click here.
To read what Grant says marketers can learn from the phenomenon, click here.
Just finished listening to the podcast myself, and its very interesting. They saved the best for last….Grant’s bit is close to the end.
And out of loyalty to all the BBC programming I’ve loved over the years, I’ll even cut the BBC presenter some slack for repeatedly calling Grant “Graham.” ;-)
Thanks, Beth. Believe me, I’ve been called much worse. :)
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June 1st, 2009 at 10:11 pm
Just finished listening to the podcast myself, and its very interesting. They saved the best for last….Grant’s bit is close to the end.
And out of loyalty to all the BBC programming I’ve loved over the years, I’ll even cut the BBC presenter some slack for repeatedly calling Grant “Graham.” ;-)
June 4th, 2009 at 8:16 pm
Thanks, Beth. Believe me, I’ve been called much worse. :)