Scribbles

Tom Hansen

Tom Hansen is Managing Director of Rivet Chicago, the Branded Action marketing agency. He has been practicing "integrated marketing" before there...more

Archive of the Scribbles Category

Scribbles Episode 12: 5 Ideas That Changed Our Lives





Tom Hansen, the Managing Director at Rivet, Chicago will be sharing his thoughts with us using a cartoon version of himself.

Scribbles Episode 11: Tag Line 2.0





Tom Hansen, the Managing Director at Rivet, Chicago will be sharing his thoughts with us using a cartoon version of himself.

Save a Dying Brand? Send it into Space.

Today’s history lesson involves a 50-year-old brand that nearly didn’t make its five-year anniversary. Then, due to either extraordinary strategic forethought, or just dumb luck, the brand made it’s way onto a NASA spaceflight, and the rest is history. Literally. more

Holy Green, Batman!

Green is still a badge of honor, even though the recession has placed it slightly behind “making ends meet” on the recent priority list. But today i found a product that embraced environmentally responsible practices 40 years ago, AND used Batman to make the point! more

Scribbles Episode 10: Greatest Spokesperson Ever





Tom Hansen, the Managing Director at Rivet, Chicago will be sharing his thoughts with us using a cartoon version of himself.

Scribbles Episode 9: Being Green





Tom Hansen, the Managing Director at Rivet, Chicago will be sharing his thoughts with us using a cartoon version of himself.

About

You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

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