Scribbles

Tom Hansen

Tom Hansen is Managing Director of Rivet Chicago, the Branded Action marketing agency. He has been practicing "integrated marketing" before there...more

Archive of the Scribbles - Sweepstakes/Games Category

God vs The Miracle

Tom Hansen October 26th, 2009

Just in time for the World Series comes this tale of a guerrilla baseball promotion gone wrong. This past August, The Fort Myers Miracle, a class A minor league affiliate of the Minnesota Twins in Florida, tried to capitalize on the reigning god of college football, Tim Tebow. They just forgot to get the rights to do it. more

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Related Topics: Scribbles - Viral/Word of Mouth, Scribbles - General, Scribbles - Sweepstakes/Games, Scribbles - Entertainment/Licensing, Scribbles - Experiential/Event, Scribbles - Opinion, Scribbles |

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