Beth Negus Viveiros is the editor of the Chief Marketer Network of Web sites. Based in the Boston area, she's been...more
So, you’re looking for a new place to advertise. Blink and you won’t miss it. You’ll find it.
U.K.-based Feelunique.com is offering people the chance to earn 10 pence per wink if they’ll display the company’s logo on their eyelids. The beauty site describes the metric as Pay Per Wink; winkers can earn up to a total of £100 (about $156) each.
Maybe If There’s Extra Cheese… The New York Times reports on tactics banks are using to allay consumer worries about the economy, including free pizza.
Long Live Social Marketing? Maybe not. Read why Douglas A. McIntyre of 247WallSt.com says Facebook is dead.
Any direct marketer worth their salt knows it is essential to test before you roll out with a campaign. NBC is doing just that online before debuting Jimmy Fallon as Conan O’Brien’s replacement on “Late Night” next year.
Hearing Christmas carols on the radio is one of the joys—or, depending on your opinion horrors—of the Christmas season. Personally, I also look forward to the commercials.
In these tough economic times when everyone is trying to be a little more thrift conscious, has your mind turned to regifting?
Sure, it’s risky. But I’m willing to bet the majority of folks reading this have done it at one time or another. And those of you who say you haven’t? We believe you. Sure we do.
UPS has taken the idea and ran with it. UPSRegifter.com encourages consumers to recycle and reuse their unwanted gifts—and send them to new recipients via UPS, of course.
Dunkin’ Goes Chinese The Boston Globe outlines Dunkin’ Donuts plans to market its pastries and coffee in China.
Bloody Good Brand The mega popular vampire story “Twilight” is putting the small movie studio Summit Entertainment on the map. The New York Times has the story.
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